Affinity Diagram: Bridging The Gap Between UX Research And Personas

affinity diagram

The output from Contextual Inquiry is not a neat hierarchy; rather, it is narratives of successes and breakdowns, examples of use that entail context, and messy use artifacts. – Observing the User Experience: A Practitioner’s Guide to User Research Book Bridging the gap between user research raw data and creating personas is one of the biggest challenges for UX designers. UX designers need to transform insights, problems, observations, ideas, concerns and pain points into a concrete format to be able

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